Darnell Self

As an entrepreneur, life coach and philanthropist, Darnell Self has been instrumental in changing the legacies of thousands of families across North America. Tired of the check to check existence, he quit his job at the mall determined to seek financial freedom. Darnell Self joined his Direct Selling company in 1998 and has been with the same company for 20 years.

Mr. Self has earned millions of dollars as a direct selling entrepreneur; however, he is mostly celebrated for the people he’s helped. In just over a decade, the system implemented by Darnell Self has produced 12 millionaires and over 40 six-figure income earners before he turned the age of 40. He has built a team of 300,000 and understands what it takes to lead a team through the ups, and downs, of entrepreneurial cycles. It's one thing to build it, it takes an entirely different set of leadership skills to build it LONG TERM. In Direct Selling, there is a BIG difference between having a great "run" and having a long successful career. Darnell has cultivated a leadership culture within our profession that has been studied, taught, and implemented by entrepreneurs around the world.

Mr. Self’s business leadership has been hailed by the National Black Chamber of Commerce (NBCC), the largest minority-business entity in the world. In 2004 and 2013, the NBCC recognized Darnell Self with its National Entrepreneur of the Year Award. He has also appeared on television networks such as FOX, BET, TruTV and TBN. In addition, Darnell Self has been highlighted in business publications such as Success From Home and Your Business At Home magazine.